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Writing from the operational edge of behavioral health AI.

Insights from 15+ years inside behavioral health practices — and the AI implementation work that grew out of them. Every piece is written by Felice Martin, LPC (LPC009575 · Georgia), drawing on real intake data, real insurance workflows, and real clinical operations from practices across the United States. No AI-generated filler. No content calendar. Published when there's something worth saying.

All Essays Case studies Product updates News Frameworks 28 posts · Updated Apr 2026
Recent writing

More from the archive.

Essays, playbooks, and honest takes on what's working in behavioral health AI — and what isn't.

ESSAY · 8 MIN

Why AI intake isn't the same as AI therapy — and why that distinction matters more every quarter.

A framework for thinking clearly about AI-in-behavioral-health, separating administrative augmentation from clinical automation.

Mar 28 · EssayRead →
FRAMEWORK · 10 MIN

The five levels of AI readiness for a group practice.

A practical diagnostic for assessing where your practice sits — and what's realistic in the next 90 days.

Mar 21 · FrameworkRead →
NEWS · 3 MIN

BHSAI partners with three new group practices across the Midwest.

Q2 implementations are underway in Indiana, Michigan, and Ohio. Notes on what we're learning from cross-state regulatory nuance.

Mar 14 · NewsRead →
PLAYBOOK · 12 MIN

A 30-day intake audit you can run this month — no vendor required.

The exact diagnostic we walk partner practices through in week one. Fifteen questions, four measurements, one spreadsheet.

Mar 07 · PlaybookRead →
CASE STUDY · 9 MIN

Northbrook Clinical: building intake infrastructure for a five-location expansion.

How a growing group practice sequenced AI implementation to avoid scaling the chaos alongside the footprint.

Feb 28 · Case studyRead →
PRODUCT UPDATE · 3 MIN

Missed-call recovery now integrates with Google Voice and Grasshopper.

Two new phone-system integrations, a rebuilt dashboard, and a shorter path to a live intake from a recovered call.

Feb 21 · UpdateRead →
OPINION · 6 MIN

The staffing argument for AI in behavioral health — it's not about replacement.

Why every admin team we've worked with ended up retaining more staff after AI rollout, not fewer.

Feb 14 · OpinionRead →
CHECKLIST · 3 MIN

HIPAA questions to ask any AI vendor before signing.

A printable list built for procurement conversations. Short, specific, and skeptical.

Feb 07 · ChecklistRead →
ESSAY · 11 MIN

What behavioral health can learn — and not learn — from DTC telehealth.

Response-time lessons worth borrowing. Marketing tactics worth ignoring.

Jan 31 · EssayRead →
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News & changelog

Short updates.

Product releases, partnerships, and practice announcements — the things that don't need a full essay.

Apr 18, 2026Release

Intake Assistant v3.2 now live — multilingual handoff & EHR-aware scheduling.

Learn more →
Apr 09, 2026Partnership

BHSAI joins SimplePractice's verified integration partner network.

Learn more →
Mar 27, 2026Company

Now accepting Q2 implementations — six slots open.

Learn more →
Mar 12, 2026Release

Workflow Automation adds no-show recovery cadences.

Learn more →
Feb 28, 2026Milestone

12 group practices now implemented or onboarding.

Learn more →
Feb 10, 2026Release

Missed-call recovery integrates with Google Voice and Grasshopper.

Learn more →
Jan 24, 2026Company

Updated BAA template and compliance addendum published.

Learn more →
Field notes

Occasional writing, straight to your inbox.

One email when we publish something substantive. No content calendar, no drip sequences, unsubscribe in one click.

Questions about these articles

Frequently asked.

About the writing, the author, and how BHSAI uses real clinical data to inform every piece.

Who writes the content on this blog? +
Every article, case study, and playbook is written by Felice Martin, LPC — Licensed Professional Counselor, State of Georgia, License No. LPC009575. Felice founded and scaled Behavioral Health Associates of Georgia, a multi-clinician group practice, before founding BHSAI. The insights here come from 15+ years inside real practices: real intake queues, real insurance rejections, real operational breakdowns. There are no ghostwriters, no AI-generated filler posts, and no content hired out to marketing agencies.
Is this clinical advice or operational writing? +
Operational writing — always. Nothing on this blog constitutes clinical advice, clinical supervision, or therapeutic guidance. The focus is on the business and systems side of behavioral health practice: intake workflows, AI implementation, insurance verification, staff-to-client ratios, practice growth, and operational risk. If you're looking for clinical CPD or supervision resources, these articles are not that.
Does BHSAI write about practices in all 50 states? +
Yes. BHSAI serves practices across the United States, and the operational challenges documented here — Medicaid credential delays, EHR integration friction, after-hours call abandonment, insurance verification at intake — are national, not regional. State-specific regulatory nuances (Tricare requirements by region, Medicaid managed care variations, CHIP enrollment windows) are noted in context when they materially affect the workflow being discussed.
How is BHSAI's writing different from typical healthcare marketing content? +
Most healthcare AI marketing content is written to sell. BHSAI's writing is built from operational data: Google Search Console capture rates, intake abandonment thresholds measured at 48 hours, specific insurance payer names, EHR system limitations, and clinical workflow realities that a non-practitioner couldn't fabricate. If an article cites a number — like 0.6% CTR from page 2 position — that number came from a real practice, not a benchmark report. That's the E-E-A-T standard we hold ourselves to.
What's the difference between an Essay, Case Study, Playbook, and Framework? +
Essays are opinion and argument — Felice's take on a trend, a mistake, or a misunderstood concept. Case studies document real implementations: what changed, what was measured, what the practice experienced. Playbooks are step-by-step guides you can run inside your own practice without a vendor. Frameworks are diagnostic tools — structured ways to assess where your practice sits on a specific dimension (AI readiness, intake quality, payer mix risk). Use the filter bar at the top to sort by type.
How often does BHSAI publish new insights? +
There is no content calendar. New pieces are published when there's something operationally significant to say — typically 2–4 times per month. Practice implementations, platform updates, and real data events (like a new EHR integration or a payer policy change affecting intake workflows nationally) generate content. Subscribing via email below is the most reliable way to be notified — you'll receive one email per published piece, no drip sequences, no promotional sequences.
Can I share or republish these articles in my practice newsletter? +
Yes, with attribution. You may share excerpts (up to 250 words) with a link back to the original article and attribution to Felice Martin, LPC / BHSAI. Full republication requires written permission — email info@behavioralhealthsystemsai.com with the article title and where you intend to republish. We're generally open to it for clinical newsletters, group practice associations, and non-commercial educational contexts.
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